Apple Is Reportedly Working on Podcast Subscription Service

More a decade ago, an audio blogging platform called podcast debuted. It rose to popularity alongside iPod. Now, Apple is reportedly mulling a new subscription service with podcast as the focus. Needless to say, there would be a subscription charge similar to that of Netflix.

In the recent past, Apple is working towards improving its presence when it comes to Podcasts. The Cupertino visitor wants to produce original content that volition assistance them boxing against Spotify, Amazon and other platforms. On the other hand, it is surprising that Apple is yet to monetize its Podcasts service. Apple already has a robust podcast distribution system across Mac and iOS. In other words, it will non be difficult for the company to build a Podcast Subscription service.

As we all know, Podcast market has exploded over the past several years. Several independent content creators run podcast channel with a vast user base. Meanwhile, Apple tree's rivals, like Spotify and others, are capturing a adept chunk of podcast market. In fact, the company has spent several hundred million dollars to larn podcasting companies similar Gimlet Media and in podcasts like The Joe Rogan Feel.

The Data reports Apple is in talks with production companies over a podcast service. Once launched, the service could be arranged with Apple tree Music, Apple Arcade, and offered via Apple tree One.

Our Accept

Podcast sure does seem to have a bright future with Spotify and Sirius XM investing in it. This year the ad revenue from Podcast is expected to surpass $ane billion. Furthermore, the number of podcast broadcaster is steadily on the rise, partly attributable to cheap recording gear. We wonder whether people volition exist set to pay for a podcast subscription.

[via TheInformation]